---
title: "Choose an outcome"
audience: "A retailer, brand, or implementer deciding what to set up"
goal: "Open the one recipe that matches the product and the result on the product page"
status: live
manual: true
last_updated: "2026-09-22"
description: "Start from the result you want a shopper to get. The store platform comes after that."
---


# Choose an outcome

Start from the result you want a shopper to get. The store platform comes after that.

| You sell | The shopper should | Open |
|----------|--------------------|------|
| Shoes | See the shoe on their feet | [See a shoe on the foot](../shoes/see-on-foot.md) |
| Shoes | Get a size recommendation | [Recommend a shoe size](../shoes/recommend-size.md) |
| Bags or backpacks | See the bag on their body | [See a bag on the body](../bags/see-on-body.md) |
| Clothing | See the garment on a person | [See a garment](../clothing/see-on-person.md) |
| Clothing | Get a size recommendation | [Recommend a clothing size](../clothing/recommend-size.md) |

Seeing a product and recommending a size are separate setups. A shoe store can launch try-on without size, or size without try-on. One does not turn the other on.

## Then pick where the store runs

| Store | Shoe try-on | Shoe size | Bags | Clothing look |
|-------|-------------|-----------|------|----------------|
| Shopify | [Shopify checklist](../get-started/shopify.md). No separate WEARFITS account. | Not part of the Shopify app. | Not part of the Shopify app. A 3D file is required. | Only when Apparel access is already on the store. It does not create shoe 3D models. |
| WooCommerce | [WooCommerce checklist](../get-started/woocommerce.md). Needs a Dashboard API key. | Not part of the shoes plugin. | Not part of the shoes plugin. | [Clothing plugin](../woocommerce/clothing-plugin.md), earlier stage than shoes. |
| Your own website | [Own-website checklist](../get-started/brand.md). | [Size recipe](../shoes/recommend-size.md). WEARFITS registers the store before go-live. | [Bag recipe](../bags/see-on-body.md). | [Clothing recipe](../clothing/see-on-person.md). |

[Paths at a glance](../get-started/index.md) is the same split, written as four setup sequences.

## Words that collide

"Size fitting" is three different things. Use the [glossary](../glossary.md) before following a link that only says "size".

- A **shoe size** is a foot scan plus an advisory recommendation. It is not the clothing API.
- A **clothing size** compares a body chart with a digital twin. It is not a shoe size.
- An **on-shoe fit heatmap** is not a setup you can follow in this wiki. Ask your WEARFITS contact if you were shown that experience.

## What to read next

- [Make the assets](../assets/index.md) — shoe photos, or a 3D file you already have
- [Account, keys, and plans](../account/index.md) — who needs a Dashboard login, and which price list applies
- [For developers](../developers/index.md) — hosts, API keys, and the reference pages